User Research Methods MCQs Solution | TCS Fresco Play
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1. Tree testing is not similar to card sorting.
False — Correct
2. For users from other nationalities, it is enough to offer a product translated in their respective languages.
False
3. It’s a sequential art, where images are arrayed together to visualize the story
Storyboard — Correct
4. People with low uncertainty avoidance are restricted to new ideas.
False — Correct (are open to new ideas)
5. Surveys and questionnaires are primarily used for collecting information from a large number of users.
True — Correct
6. A fictitious representation of a group of users is,
User Persona — Correct
7. Card sorts are used to generate information architecture.
True — Correct
8. If time is a constraint, the quickest deliverable format is an email message or word document.
True — Correct
9. A Stakeholder could only be clients/customers.
False — Correct
10. User Research is not the first step of a UX design process.
False — Correct
11. Tree testing is similar to card sorting.
False — Correct
12. A/B Testing involves having an experienced evaluator using his/her knowledge of testing products.
True — Correct
13. Which of these techniques are used exclusively for designing hierarchy
Card Sorting — Correct
14. Two types of benchmarking are:
Stand-alone and Competitive benchmarking — Correct
15. What is key in a User Research?
Detailed surveys and questionnaires
Fundamentals
16. Quick findings are comprehensive reports.
False
17. Power Distance Index measures
the degree of a society’s level of inequality endorsed by the followers as much as by the leaders — Correct
18. The purpose of user research is
to gain an understanding of the users, their tasks, the tools and technology they use, and the environment in which they perform their tasks — Wrong
19. People from this cultural group are not tolerant of new ideas and opinions that differ from their own
People with high uncertainty avoidance — Correct
20. The systematic process of collecting and analyzing target customer data, the competition, and the target market environment to aid in making messaging, positioning and pricing decisions.
Market Research — Correct
21. User Research is essential because
All of these
22. Questionnaire mode of approach is qualitative research.
False — Correct
23. A/B testing is done for specific aspects of hierarchy alone.
True — Correct
24. People possessing this cultural trait take initiative and make their own decisions
Individualistic — Correct
25. Technique used for evaluating findability of topics in a website
Tree test — Correct
26. A Stakeholder is,
anyone with an interest in the project output — Correct
27. Which technique involves having an experienced evaluator using his/her knowledge for testing products
Expert Review — Correct
28. Contextual Interview can be done without users.
False — Correct
29. This is an additional deliverable that gathers all recommendations together in a simple table format—usually in Word or Excel—with a brief summary of the findings that led to each recommendation and, often, a severity rating for each issue.
Findings and Recommendations Matrix — Correct
30. Expert Reviews are conducted during the development phase.
True — Correct
31. User Persona is a quantitative approach.
False
32. Obvious limitation with surveys and questionnaires is
lack of any interaction between researcher and users — Correct
33. In Usability tests, we test the interface’s usability.
False.
34. One size fits all’ should not be the focus of UX design.
False
35. Surveys are quantitative mode of research.
True — Correct
36. In this technique, users are provided with two or more options for choice
A/B tests — Correct
37. People from this cultural group are more tolerant to new ideas and opinions that differ from their own
People with low uncertainty avoidance — Correct
38. These are comprehensive reports
Detailed Reports — Correct
39. Design should not be changed based on iterations.
True
40. The techniques used to evaluate the hierarchy of a website
Card Sorting & Tree Testing — Correct
41. This user research method comes from motion picture production
Storyboard — Wrong
42. Storyboards are illustrations that represent shots that ultimately represent a story.
True — Correct
_______________
Updated: 18-oct-22
Tree testing is not similar to card sorting.
False -- Correct
For users from other nationalities, it is enough to offer a product translated in their respective languages.
False
It’s a sequential art, where images are arrayed together to visualize the story
Storyboard -- Correct
People with low uncertainty avoidance are restricted to new ideas.
False -- Correct (are open to new ideas)
Surveys and questionnaires are primarily used for collecting information from a large number of users.
True -- Correct
A fictitious representation of a group of users is,
User Persona -- Correct
Card sorts are used to generate information architecture.
True -- Correct
If time is a constraint, the quickest deliverable format is an email message or word document.
True -- Correct
A Stakeholder could only be clients/customers.
False -- Correct
User Research is not the first step of a UX design process.
False -- Correct
Tree testing is similar to card sorting.
False -- Correct
A/B Testing involves having an experienced evaluator using his/her knowledge of testing products.
True -- Correct
Which of these techniques are used exclusively for designing hierarchy
Card Sorting -- Correct
Two types of benchmarking are:
Stand-alone and Competitive benchmarking -- Correct
What is key in a User Research?
Detailed surveys and questionnaires
Fundamentals
Quick findings are comprehensive reports.
False
Power Distance Index measures
the degree of a society’s level of inequality endorsed by the followers as much as by the leaders -- Correct
The purpose of user research is
to gain an understanding of the users, their tasks, the tools and technology they use, and the environment in which they perform their tasks -- Wrong
People from this cultural group are not tolerant of new ideas and opinions that differ from their own
People with high uncertainty avoidance -- Correct
The systematic process of collecting and analyzing target customer data, the competition, and the target market environment to aid in making messaging, positioning and pricing decisions.
All of these -- Wrong
User Research is essential because
All of these
Questionnaire mode of approach is qualitative research.
False -- Correct
A/B testing is done for specific aspects of hierarchy alone.
True -- Correct
People possessing this cultural trait take initiative and make their own decisions
Individualistic -- Correct
Technique used for evaluating findability of topics in a website
Tree test -- Correct
A Stakeholder is,
anyone with an interest in the project output -- Correct
Which technique involves having an experienced evaluator using his/her knowledge for testing products
Expert Review -- Correct
Contextual Interview can be done without users.
False -- Correct
This is an additional deliverable that gathers all recommendations together in a simple table format—usually in Word or Excel—with a brief summary of the findings that led to each recommendation and, often, a severity rating for each issue.
Findings and Recommendations Matrix -- Correct
Expert Reviews are conducted during the development phase.
True -- Correct
User Persona is a quantitative approach.
False
Obvious limitation with surveys and questionnaires is
lack of any interaction between researcher and users -- Correct
In Usability tests, we test the interface's usability.
False.
One size fits all' should not be the focus of UX design.
False
Surveys are quantitative mode of research.
True -- Correct
In this technique, users are provided with two or more options for choice
A/B tests -- Correct
People from this cultural group are more tolerant to new ideas and opinions that differ from their own
People with low uncertainty avoidance -- Correct
These are comprehensive reports
Detailed Reports -- Correct
Design should not be changed based on iterations.
True
The techniques used to evaluate the hierarchy of a website
Card Sorting & Tree Testing -- Correct
This user research method comes from motion picture production
Storyboard -- Wrong
Storyboards are illustrations that represent shots that ultimately represent a story.
True -- Correct
1 comment
A/B testing is done for specific aspects of hierarchy alone. : False