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Design thinking assessment E1

______________

Empathise

1) Personas become shorthand for __________.

• user attributes

• problem statements

• prototypes

• user interface designs

2) Raj was observing Paul while he was shopping. Paul seemed frustrated while searching for a

product from the Departmental stores. 'Frustration' as an emotion should be noted in this

quadrant.

• Think

• Do

• Say

• Feel

3) Your Empathy Map should capture.

• What the user says and does

• What the user thinks and feels

• What the user would like you to capture

• What the user will do in the future

4) How is mindfulness related to Design Thinking?

• Enables you to come up with rapid solutions

• Helps you see the big picture

• Enables you to focus on your user

• Shifts your focus from the problem to the solution

1) Pains in an Empathy map includes the following:

• Challenges that the user or persona faces

• Concerns faced by the persona

• Aspirations of the Persona

• Goals of the Persona

2) Identify some of the methods to observe, engage and immerse with users.

• Basic Research

• Interviews

• Shadowing

• Journals

3) Joseph had just joined Garden High as a football coach and he wanted to understand the

weaknesses and strengths of the current team, so he decided to talk to the players and the exfootball coach. What kind of research is Joseph doing here?

• Primary

• Secondary

• Tertiary

4) Doing a series of interviews and shadowing the user is a part of _________ research.

• Primary

• Secondary

• Tertiary

Prototype

1) An idea becomes successful and meaningful if it is ________.

• Desirable

• Viable

• Sensible

• Feasible

2) True Design Thinking includes a validation phase where you build out design concepts and test

them with customers.

• True

• False

3) What is the significance of Test in the Design Thinking process?

• It finishes the process

• It offers opportunities to reflect and learn

• It explains the product/service to the user

• It elicits feedback from the user

4) Design thinking lets you pick and choose the most valuable pieces to implement to maximize

business and customer benefit.

• True

• False

5) To make an idea successful and meaningful to the human at the center, we use three lenses

Desirability, Feasibility, and _________.

• Sensibility

• Viability

• Relatability

• Creativity

1) An idea becomes successful and meaningful if it is ________.

• Desirable

• Viable

• Sensible

• Feasible

2) Creating a low-fidelity paper prototype ensures that ________.

• you save money on design agency staff

• you can use up all the weird colored sticky notes in the office

• everyone else in the office will become interested in the design thinking process

• you get more honest feedback from usability test participants

1) Choose all High Fidelity Prototypes from the following list.

• UI/UX Design Wireframes

• 3D Model

• Paper Prototype

• Lego Blocks

Introduction

1) Design Thinking is about encouraging and managing ambiguity.

• True

• False

2) What are some of the characteristics Design Thinking Teams should possess?

• Experimentation

• Collaboration

• Optimism

• Empathy

3) Design Thinking is a non-linear and iterative process.

• True

• False

4) The Design Thinking mindset involves all of the following, except ___________.

• a focus on the point-solution, instead of considering the full experience that users have of a

product

• unusual perspectives, which are viewed as an opportunity for growth

• optimism, and a core belief that the team will come up with a great solution and good attitude

• experimentation and a bias toward making ideas tangible and iterating often

2) In Design Thinking you embrace certainty and avoid ambiguity and uncertainty.

• True

• False

3) What are some of the characteristics Design Thinking Teams should possess?

• Experimentation

• Collaboration

• Optimism

• Human Empathy

4) Design Thinking is an iterative process.

• True

• False

5) Identify the incorrect statement.

• Design Thinking is a human centric approach to problem solving.

• Design Thinking is a human centric path to innovation.

• Design Thinking unlocks creativity and helps create wonderful ideas.

• Only Artists and Designers are the creative lot.

Define

1) A problem statement is human centered, broad enough for creative freedom, and narrow

enough to be manageable.

• True

• False

2) A Point of View statement is meaningful and ________.

• path breaking

• conclusive

• analytical

• actionable

3) In Design Thinking ____________ combines a human need with a motivation for that need.

• Idea

• Concept

• Hypothesis

• Prototype

4) The act of making sense of all data is known as _______.

• synthesis

• evaluation

• extrapolation

• deconstruction

6) In a Point of View statement the need should be stated as a _________

• verb

• noun

• adjective

• adverb

7) A Point of View statement has three elements user, insights and ________.

• needs

• observations

• ideas

• designs

8) In which phase of Design Thinking do you frame the problem?

• Empathise

• Define

• Ideate

• Prototype

9) Synthesizing the data you have gathered from your Empathise and Define phases leads to

__________.

• conclusions

• observations

• insights

• solutions

Problem Theme

1) Design Thinking is best suited where the problem and the solution are unknown.

• True

• False

2) While doing a Design Thinking project, what are the jobs one should focus on?

• Jobs that we are doing for the customer today

• Jobs that are likely to come up in the future

• Jobs that we were doing earlier

3) Design Thinking can be characterized with all of the following, except _______.

• it is best for solving problems that have linear solutions that just need to get done

• it is done in collaborative, multidisciplinary teams

• it is rooted in human empathy

• it's a making-based approach to problem solving

5) In Clay Map, Business Models and Capabilities lie on the Vertical Axis.

• True

• False

10) While doing a Design Thinking project, what are the jobs one should focus on?

• Jobs that we are doing for the customer today

• Jobs that are likely to come up in the future

• Jobs that we were doing earlier

11) Design Thinking can be characterized with all of the following, except _______.

• it is best for solving problems that have linear solutions that just need to get done

• it is done in collaborative, multidisciplinary teams

• it is rooted in human empathy

• it's a making-based approach to problem solving

12) Design Thinking is best suited where the problem and the solution are unknown.

• True

• False

Ideate

1) How Might We question is the starting point for an Ideation session.

• True

• False

6) Ideabox is about infinite permutations and combinations.

• True

• False

7) Ideation is important to _________.

• get everyone thinking from the same perspective

• demonstrate that designers have better drawing skills than others in the team

• prevent the team from building the first solution that comes to mind

• release the team's inner creativity

8) In the initial stage of Ideation you want novelty, quantity and diversity.

• True

• False

13) Ideation should be timebound done in short spurts of a few mins.

• True

• False

14) Raskar's Hexagon is about___________.

• prioritizing ideas

• clustering ideas

• taking ideas to the next level

• evaluating viability of ideas

15) Ideation can be represented as a process of ___________ in terms of concepts and outcomes.

• Going wide

• Going narrow

• Going straight

• Going back and forth

16) The goal during ideation is __________ and not workability.

• Creativity

• Quality

• Defining a problem

• Synthesis

___________________

• A low-fidelity prototype should explore just enough to make an idea comprehensible – True

• Value Proposition bring out the uniqueness and benefits of your product or service.

• state the hypothesis that they aim to solve? Define

• Observation …… are all part? - Empathise

• One code of low… proto is? It is a quick …track

• The easiest way … to do it? True

• Which of these …… school? Empathise | Ofine

• The hypothesis …. Validated? True

• ---- is the act …problem statement? Define

• Your first idea is the best – false

• Ideabox comprises of ? both of these

• Studying … research? – Secondary

• Which of this… or service – value proposition

• In design thinking… point of view – guiding std

• In a point of view… needs to be? – described

• --- being out … prod – Journey map

• What is a…. design thinking? Defined | point of

• Archetypal … known by? Personas

• Which of …. Map have? Observation | Process | Interface

• Good design thinking … right direction? False

• Prototypes can … them? All of these

• Design which of design thinking? Design | Adopt to

• Design thinking is a… process? Non-linear

• In design thinking … uncertainty? False

• There could be unmet need? True

• In design thinking… combines? Hypothesis

• In a point of view … tobe? Compelling

• You need to… your project? False

• Tool used – prototype

• Successful over ? True